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The Ultimate Guide For Your Business
Writing a 2000-word article is not as hard as it used to be. However, scoring as many relevant keywords as possible in the same article remains the toughest job in content marketing. So, are you ready to conquer your niche?
Content is king only if you make it work for your business. In other words, content will be your king only if you get as many keywords as possible for your business. It’s virtually impossible to this with just one article, but if you write a guide, there is no limit to your keyword possibilities.
The Content Marketing Institute says that 70% of B2B marketers plan to create more content in 2017 (link: http://contentmarketinginstitute.com/2016/09/content-marketing-research-b2b/). However, “more” is not an answer—quality is. This means it’s time to work smarter, not harder.
I get it—you want to get as many leads as you can, by ranking for a huge variety of keywords. This is a goal you can achieve and I’ll do my best to help you out with useful, quality content.
My plan is to position YOUR BRAND as an EXPERT. That being said, it is my duty to provide your visitors with relevant and reliable information.
The more information you have on your website, the more reasons your visitors have to stay longer there. The longer they stay, the bigger the chance is for them to connect with your business, one way or another.
Most importantly, if you give your readers the information they need, they will read your articles from the first sentence to the last one. This will tell the search engines that you are the best of the best in your niche, and guess what that will bring to your business?
In simple terms: a professional content writer.
The best guides involve a lot of researching, consulting and writing!
Before I start writing for your business, I will need to learn about the important trends in your niche. This includes everything from keyword trends to hot topics—with more information at my disposal, I will gain a better understanding of your niche and its community.
Long-tail research as the base for your guide
Scoring short and medium keywords can be a tough job. The main problem here is that people do not search for them as much any more. Your online business possibilities lie in what people search for—nowadays, it’s all about long phrases. With this in mind, I will investigate your most important competitors to see what their visitors search for before they reach them. This will serve as our guide structure—from the first to the last chapter, each title will be based on long-tail keywords.
During the research process, I will rely on both Google, the king of all search engines, and Ahrefs, the rolling princess of keyword statistics and data.
Writing the guide (8.000 words)
After I’m done with my research, I will start writing your guide. In those 8.000+ words I will put all the information I’ve collected (and that you previously provided me with) and shape it in a structured guide with a clear business goal. From the first word to the last one, everything will be structured to suit both search engines and readers. I am a professional writer, so you don’t have to worry about the quality of the guide.
Keyword optimization (including Semantic keywords)
Once I finish the article, I will focus on optimizing it and digging deeper to find all the short and medium keyword possibilities for your niche. Both the content and the long-tail keywords will work with short and medium keywords, which will get you a completely optimized article.
Fear not, this is not where my work ends! I am well aware of the fact that search engines are not naïve. The good news is that neither am I. By using the LSI Graph tool I will optimize your content even further, with focus on semantic keywords. When that’s done, I promise that all search engines will know who you are.
No matter how powerful the guide itself is, there is the possibility for it to go unnoticed, unless you make a buzz about it right away. That is why I will spread the word in your niche about this article and get the buzz going on. After that, it’s only a matter of time before search engines start vouching for your article.
I will create all the social media postings and ads for your new piece of content. Remember—when you’re off to a good start, everything becomes possible.
As a content marketing expert, I know just how powerful words can be. With this ultimate guide by your side, I guarantee that you will get three times more high-quality visitors and potential leads for your business.
With great communication and my expertise, you will conquer the niche you are targeting.
Before we seal the deal, I will need a few things from you:
1. A clear explanation of your business goals and the niche you are targeting.
2. Important keywords you already targeted.
3. Details about your graphic design support.
4. Details about the CMS you are using and login information.
5. Access to your social media accounts and your budget for promotional efforts.
I don’t know if my niche is suitable for the guide.
This guide is suitable for all types of industries. If you work in the health industry, let’s give them a guide how to prevent a virus. If you sell cars, let’s help them clean their cars like experts. Or if you are a chef, let’s teach them how how to cook if they are going to college.
Topics I can cover are endless.
If I choose your service, how many words will your guide have?
Depending on the niche, your guide can have as little as 8.000 words to as much as 18.000 words (or more). Just look at The Ultimate Guide To Web Marketing I wrote for one of our clients, and you will understand how powerful guides are.
I don’t have a graphic designer to create the design for the guide.
No problem! I work with a team of skilled graphic designers who can provide you with the perfect visual for your guide. They will keep your brand on their ind and adjust the design so it looks like one of your people did it.
How much time will it take to write the unique piece of content?
It depends on your niche and research itself. If I’m familiar with your nice (e.g. you work in IT), it might take me a week or two for both research and writing. On the other hand, if you niche is more complex and it involves a lot of professional terms, it might take me a week longer to do my research and learn more about it.
Like I said, my goal is to position you as an expert, which is why this research is important.
How many online marketing channels will you target?
The basic package includes marketing efforts on social media (no matter how many accounts you have), but you have to provide me with the budget information and your account details. If you are willing to expand your budget, take a loot at the extra services!
If you have any further questions, do not hesitate to contact me!
Not sure if this service can help your business grow?
No worries, WeGrowth marketers are always open to answering your questions and discussing your business. Ask them anything, for free!
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